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Data Science for Real Estate

Know your future customers. Even before they do.

Predict who will need your services within 1 year. Yields 4x—8x ROI.

  • for iBuyers, Mortgage Lenders, and Realtors
  • for general relocation
  • for Senior Housing
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Predict who will...

Prediction scores for each consumer in your region.

Decide how to market to each.

pie chart showing to 1% of consumers targetedpie chart showing 70% of customers captured

Capture ~70% of future customers
—
within 1% of your population

Performance varies per product

Target smarter

A white target icon

Know who to target

Those with scores of 1% — 99%

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and who to ignore

Those with scores of 0% — 1% (most consumers)

How to maximize ROI

Scores reveal how much marketing effort should be spent per consumer.

Use our marketing partners or deploy your own strategies.

AI-generated lead lists

Predict who will need your products or services using big data and artificial intelligence (AI).

pie chart showing to 1% of consumers targetedpie chart showing 70% of customers captured

PORTAL

Predict 88% of future residents
—
within 25% of the 55+ population

for Senior Housing
pie chart showing to 1% of consumers targetedpie chart showing 70% of customers captured

MAP Score

Predict 84% of home buyers
—
within 25% of the population

for Mortgage Lenders, Realtors and iBuyers
pie chart showing to 1% of consumers targetedpie chart showing 70% of customers captured

REPS Score

Predict 82% of home sellers
—
within 50% of home owners

for Realtors and iBuyers (~10% better than competitors)
pie chart showing to 1% of consumers targetedpie chart showing 70% of customers captured

RCAP Score

Predict 92% of movers
—
within 25% of the population

for businesses in general relocation

What you get

A list of contacts scored and sorted from most-to-least likely to need your product or services.

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4x—8x expected ROI

Depending on region, customer LTV, and marketing tactics, these lead lists generate impressive ROI.

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How Emigrait works

Emigrait’s predictive model is the heart of all predictive scores.

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1. Clean Data

Emigrait procures 600+ compliant data points. Then extensively scrubs data each month.

  • No credit-related data. All data purchased from marketing data vendors.
  • No data privacy infringements. Private consumer database.
  • No simple demographic targeting. Ethical consumer differentiation.

2. Machine Learning

The model trains and learns “what an actor looks like” based on variables. Then weighs millions of variable combos.

Variables examples: demographics, behavior, household characteristics, life events, changes in family, length of residence, and more.

3. Fingerprints & Score

Emigrait generates detailed fingerprints of behavior and lifestyle for each consumer.

Then predicts behavior (score) with precision, accuracy, and confidence.

4. Your Lead Lists

Each month, receive a lead list with updated predictive scores.

Actual MAP Score results

How Emigrait Performs

Scores proven efficient, trustworthy, and confident.

Emigrait leads the real estate industry in predicting consumer behavior.

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Efficient Scores

Capture more customers within a sliver of the population.

Trustworthy Scores

Scores are repeatedly proven accurate.

Confident Scores

Consumers score closer to 0% or 100% for confident decision-making.

Schedule a demo. See your ROI.

Before committing to monthly lead lists, see the potential ROI in your region.

Schedule a demo

Witness the power of prediction. See a demo, cost, and potential ROI.

Pricing varies based on geography, length of term (6 or 12 month), and payment structure.

Select a Region

The model scores each consumer in the region you select.

Regions include one or many cities, zip codes, counties, and/or US states.

Get your AI-generated lead list

A list of consumers with probability scores sorted from most-to-least-likely. Also includes contact information.

In 30—45 days receive the regional analysis. In 30 days receive first monthly data feed.

Target confidently. See impressive ROI.

Scores inform your marketing efforts. Allocate more, less, or no budget based on scores.

Predicting who will move for...

Senior Housing

Predict who will move into a CCRC, assisted living, other senior housing.

PORTAL

iBuyers

Predict who will buy or sell a home.
Predict the value of real estate.

MAP Score, REPS Score, REEV Score

Mortgage Lenders

Predict who will buy a home.
Predict the value of real estate.

MAP Score, REEV Score

Realtors

Predict who will sell their home.
Predict the value of real estate.

REPS Score, REEV Score

Relocation Businesses

Predict who will relocate to/from a region.

RCAP Score, COA Score

See a demo, cost, and ROI potential

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Emigrait team in realistic vector drawing style arranged in an asymmetric grid.

The predictive analytics team

Emigrait’s machine learning core is the result of our industry-leading data science team.

Our focus is first on the integrity of our predictive models.

Emigrait's Core Values
Emigrait logo in green and dark blue.
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Predicting who will move

Data Science for Real Estate

Products

PORTAL

Predict who will move into senior housing

MAP Score

Predict who will buy a home

REPS Score

Predict who will sell their home

RCAP Score

Predict who will relocate to/from a region

COA Score

Predict who will change their address

REEV Score

Predict real estate value

Company

What you get
How Emigrait works
How Emigrait performs
How to maximize ROI
Emigrait Team

© Emigrait 2022. A member of Techstars Iowa Accelerator